North Central MA Southern NH

Advertise with WGAW AM 1340 and 98.1 FM
  • Major WGAW Video Release

    NORTH CENTRAL MA and SOUTHERN NH – September 21, 2021 – WGAW1340.com – WGAW today released a video documenting the advantages of advertising on the radio station. WGAW will soon be entering its 76th year of service to the region and is working diligently on adding a reliable FM 98.1 signal component to the successful mix.

WGAW AM 1340 and 98.1 FM currently has some slots open for new advertisers and offers this Media Kit. Please call us at (978) 632-1340 for more information on how you can use the power of this dominant medium in North Central Massachusetts and Southern New Hampshire to help your business grow. WGAW influences purchase decisions in over 24 cities and towns in North Central Massachusetts and Southern New Hampshire. More about WGAW Programming…

WGAW began broadcasting in the spring and summer of 1946 and formalized its license application on December 23,1946. The station is slated to celebrate its 75th anniversary of service to the region this year. Current owner Steven Wendell purchased the station on January 1, 2012 and is committed to “Live and Local” along with quality NewsTalk programming. More History…

Contact our Advertising Department with this easy form or call (978) 632-1340

    WGAW AM 1340 Coverage Map

    WGAW Coverage Area

    The WGAW Coverage Area includes a region in North Central Massachusetts and Southern New Hampshire with more than 200,000 people Northwest of Boston and Northeast of Springfield MA. More Coverage info…

    WGAW 98.1 FM Coverage Map

    The Audience of WGAW AM 1340 and 98.1 FM

    NewsTalk Audience Political Makeup

    NewsTalk WGAW Radio makes an emotional connection to listeners relating to the human stories and insights related to the programming. Listeners feel more connected to the region, nation, and the world. Your ad on WGAW can be very influential over major life purchases, product purchases, and service provider decisions. Provide them with the information about your business and help grow your customer base. More Audience Political Makeup…

    NewsTalk Radio is popular in New England, reaching more than 12.7% of persons over 12+ every week and obviously a much higher percentage of adults. More NewsTalk Statistics… More Radio Facts…

    News/Talk Radio Audience Share by Region Map

    Demographics – Listener Profile More demographics…

    WGAW Listeners by Age Bracket
    Percentage of all persons 18+ listening to radio by location each weekday

    Reach of WGAW AM 1340 and 98.1 FM

    More About WGAW Reach…

    WGAW Pillars of Reach: 25 cities and towns with a population of 216,685 people

    WGAW Advertising Plans for every business

    Radio Ad Plan

    Your WGAW AM 1340 and 98.1 FM Advertising Plan would consist of a schedule of sixty second radio commercials. Many successful clients run advertising throughout the broadcast day over all days of the week. More about our Radio Ad Plan… More about Writing a Radio Ad…

    As heard on radio informercial

    The WGAW Radio Article Infomercial is a block of time, usually 5 to 10 minutes in length reserved to provide more detailed information about your business. As Heard on Radio!

    The WGAW Live Remote Broadcast brings the radio station live from your location for a special event, business launch, or publicity generator.

    WGAW1340.com Website Advertising

    WGAW Web Ad Plan

    Web Advertising is available on the pages of the WGAW website.  Ad placement is available on the Listener Services pages which cover 25  cities and towns in North Central Massachusetts and Southern New Hampshire and the individual WGAW program pages.  Other pages are available as well.   The web advertising is a great companion to a strong schedule of sixty second radio commercials as the website reaches  regular and prospective listeners and makes an effective combination. More about our Web Advertising Plan…

    Web Banners:   Standard Ad specs are 375×300 corresponding to a medium rectangle or up to 375×600 which is double the height.  Greater dimensions corresponding to the same proportions are recommended for submissions to get the best possible resolution.   Wide page banners are available in a 60 pixel height with width up to 1380 pixels.   We will work with any advertiser to customize sizes whenever possible.

    Web Audio:   Commercials for web use should be in the .mp3 format at 320k.   Video for web use should be in a standard .mp4 format with at least 720p resolution.   We will work with any advertiser to customize sizes whenever possible.

    Web Documents:  Occasionally, advertisers request us to publish  copies of brochures, documents, or other advertising. These should be submitted in a resolution of 150 dpi to assure easy readability and avoid unusually high file sizes.  Use us as your web resource

    WGAW Business Directory

    The WGAW Business Directory can be another component of your online advertising with us. Advertising is available on the WGAW Business Directory appearing on the WGAW website.    It’s a classified ad with additional perks including the ability to post photos, lengthy text about your business or service, and even embedded video or other document links.

    Customized for you: Post your business card. Post a photo of the front of your store or your big sign. Post interior photos of your products. Embed your radio ad. Have a you tube video? No problem. We can embed the video so visitors can view it right out of your classified ad. Have a menu, have a brochure, we can post it for you. It’s an ad which literally comes alive.

    Enhance profitability through increased awareness and new customer development by advertising with WGAW AM 1340 and 98.1 FM.